The journalistic quality of these publications always constitutes the brand core for all the media marketed by SPIEGELMEDIA. This journalistically-driven quality standard assures our media of consistent loyalty from their users and is therefore the key to our partners' long-term success.
The trust shown in our media by their readers and the knowledge that those media are journalistically unparalleled ensure that they have exclusive access to a unique target group. The media in the SPIEGEL Group are of the utmost relevance for their users and are therefore indispensable for reaching the most prestigious target groups.
The intensive and concentrated way in which our users consume their media demonstrably leads to unusually high advertising recall.
In this way, SPIEGEL MEDIA offers the advertising market an unparalleled high-quality portfolio featuring sophisticated, target-group-oriented environments. The primary benefits of this for advertising clients are the direct appeal they can make to lucrative target groups, the above-average advertising impact and the positive image transfer to their own brands.
The focal point of SPIEGEL MEDIA's activities is the vertical marketing of the individual publications in online and printed form. This means that every advertising client in the portfolio is offered as an autonomous product on the market.
At the same time, SPIEGEL MEDIA offers theme-related, non-publication-specific and cross-media communication solutions.